Digital Fashion Media Award

Submission
Fashion digital media is a dynamic and flourishing part of the fashion industry, with new media constantly evolving alongside traditional formats. GFF wants to find and celebrate the voice of a new generation. Project submissions are sought across the board of fashion new media that are innovative and resonate with the industry, including websites, app development, blogs, online channels, social media strategy, and campaigns. This can be a collaborative project by more than one student.

Criteria

Creativity, original thinking, and relevance to the market
Quality and execution/translation of the concept into the final solution/project are also to be taken into consideration.
The project must demonstrate an excellent standard of visuals and written content.
A supporting statement of 200- 250 words should contextualise the nominated student’s entry from concept to realisation, including images demonstrating that it meets all criteria as detailed above.
Students will not be judged upon the quality of the page images but the content of the page.
Full digital submission only

An initial digital submission of no more than 15 x pages for the nomination shortlisting. The full body of work will be displayed for the final judging session.

The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.

Process

The Digital Fashion Media Award will be judged in two stages. All nominated students will have to submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part One

Deadline: Monday 18th May 2026, 18:00.

Deadline for submission, academic staff are to nominate 2 final year students and the nominations must be made by clicking below.

Submit Here

Selection

An industry expert will shortlist 12 students from the entries submitted.
Shortlist Announcement: Thursday 28th May 2026

Part Two

Awards judging will be onsite at Graduate Fashion Week at the Truman Brewery. Shortlisted students must bring their full entry for the final judging. This can be physical work plus digital elements if required. The judging will be an opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks, meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking event. Winners will receive promotion across the GFF networks.