The Graduate Fashion Foundation Partner With Boden For The Childrenswear Award

For Graduate Fashion Week 2026, Boden will partner with Graduate Fashion Foundation on the Childrenswear Award at Graduate Fashion Week 2026. Focused on celebrating fresh new talent coming out of GFF member universities, this partnership will support, celebrate and showcase the best in Childrenswear design, through an integrated collaboration including Boden design team judges, shortlisting and final prize selection.

We’re really pleased we’re sponsoring the Childrenswear Award at Graduate Fashion Week this year. Meeting emerging talent and seeing the work coming through is always a highlight; there’s something special about that mix of creativity, perspective and potential. We’re excited to support and celebrate the next generation of designers as they start their careers.
— Boden

The Childrenswear Award invites students to design a 6 or 12 piece collection for babies or children, up to the age of 8. Academic staff at our member universities can nominate two final year students, to be considered for the award, by the deadline Monday 18th May 2026.

Known for it’s bright unique prints, Boden focuses on producing lasting items rather than fast fashion: available online and in John Lewis & Partners stores. Boden celebrate colourful, joyful childrenswear under the Mini Boden line.

We’re so pleased to welcome Boden to Graduate Fashion Week 2026, to support the Childrenswear Award! The childrenswear market in the UK was valued at £10.7bn in 2025, meaning that it represents a huge opportunity for young fashion talent to join a thriving discipline within the wider fashion industry. We look forward to working with Boden, a brand focused on quality, integrity and happiness, that celebrates innovative design, to our partner community.
— Nicola Hitchens, Graduate Fashion Foundation Managing Director

Boden has the strategic approach of ‘grow our business, grow our people’, focused on nurturing their team with a calendar of initiatives that aims to motivate and inspire. Learning and development is a key focus and Boden is proud to offer a truly competitive (and ever-growing) library of opportunities for employees at every level. These shared values enable our collaboration to engage and truly impact young fashion talent entering the industry, made the partnership feel like a natural fit.

Discover the Graduate Fashion Week 2026 schedule. Media and industry can attend at no cost by registering, and tickets for the catwalk and exhibition, are available now.

 
Lucie Luke

Communications Assistant at Graduate Fashion Foundation

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Meet the Talent of Tomorrow’s Class of 2026